To successfully enter a career as an artist students must have a
vision, they must master the technical skills required in their art
medium, and they should present this in a complete and understandable
form: The artist's portfolio.
When presenting a portfolio, not only is the artist's work
judged, the artist is also being judged. Is this artist serious? Will
he or she succeed in the art world? Are they worthy of being
Your artist portfolio should impress viewers with your vision and
with how well you have mastered the technical aspects of your work. In
your portfolio, you should provide good artist support materials.
Remember, no matter what you've heard or read, your work doesn't
stand alone. Whenever a gallery owner, museum curator, or art
consultant reviews your portfolio, the memory of your artwork will be
only part of what they know of you. Just as packaging plays an
increasingly important role in product marketing, your portfolio is an
integral part of your career in the visual arts.